This is how you reach your target group
In preparation for the exhibition, it is important to notify your participation to (potential) customers. Together with you as an exhibitor, we strive for an exhibition floor full of qualitative visitors! In order to make the exhibition known through all possible channels, we offer you various tools to promote participation and make it even more successful.
In My Easyfairs you will find various marketing materials, in the folder “Marketing material” in “Invite your clients & prospects”. The folder currently contains the exhibition logo in various formats and a banner. Use the logo and banner on the various marketing expressions that you have planned before your exhibition participation (both in print and digitally). In this way you can make your participation known through various channels to the largest possible target group.
Tip: Mention that visitors can request free e-tickets via your personal registration link. You will find the registration link in My Easyfairs (heading ‘Invitation’ in ‘Invite your clients & prospects), when the registration portal is open to visitors. So keep an eye on My Easyfairs. You can also place the link to the registration portal directly behind your email signature or banners on your website to make it even easier for potential visitors to request a ticket.
The marketing materials folder will be supplemented later with more banners that you can use on your website, in your e-mail signature or in your digital newsletters. In your online communications you can refer to the website or the registration portal.
In addition to the digital promotional tools, you will receive a promotional package by post in November containing invitations. Herewith you can once again draw your relations’ attention to your participation or invite them to visit the exhibition. There are also 60 stickers in this exhibitor package. For example, stick the stickers on your invoices so that your participation in the exhibition is also made known via this route.
We are happy to make it as easy as possible for you by supporting you in inviting your relations with the Easyfairs Invitation service. You will save time and (layout and printing) costs that you would normally spend on an invitation card! We send the personalized invitation cards on behalf of your company free of charge to your relations. This will save you time and allows you to optimally prepare for participation in the exhibition.